There are so many things that virtual assistants can do for you and your business. They can help with administrative tasks, advise on how to run your business more efficiently, manage social media posts and a whole lot more. There are so many benefits of hiring a virtual assistant that it almost feels like a no-brainer. The only problem is that most businesses don’t have the funds to hire someone regularly. Fortunately, you can still take advantage of the services of a virtual assistant without having to hire them full-time or contract them as an independent contractor. There are plenty of affordable VAs out there who will bill you by the hour instead of charging you as an independent contractor. They make great partners in your business because they only take home a small percentage of what you pay them and they also offer insight into how they can improve their services to better suit your needs. Let’s look at some ways that virtual assistants can help increase your leads:
Run Marketing Campaigns
You might not have thought of this, but virtual assistants can run marketing campaigns for you. If you have a marketing budget, you can give them access to your marketing campaigns and get them to run it for you. However, if you don’t have the funds to run marketing campaigns for your business, you can ask your VA to find you cheap marketing options. They can help you with things like finding influencers to do product reviews for your brand, using Facebook retargeting ads to get more sales and finding ways to get more positive reviews on your website. Virtual assistants can also help you with content creation because they should have good writing skills. You can ask them to create content for your blog, guest posts, newsletters and other places where you need content. They can also help you with managing your social media accounts because they should have experience with this. They can help you post at the optimum times, create content for your pages, reply to customers and more.
Create Content For You
As well as helping you find content to share, virtual assistants can create some of that content for you. They can research trending topics to find what your audience is interested in, create e-books and whitepapers, write blog posts and even record podcasts for you. Again, they can also help you manage your social media accounts. They can create posts, reply to customers, schedule posts in advance and more. They can also help you grow your audience because they should know what works and what doesn’t when it comes to marketing. They can help you with things like finding guest bloggers and influencers to collaborate with, finding communities to join and creating a content calendar to make sure that you’re always producing new content for your audience.
Manage Your Email Marketing
Email marketing is still a very effective way of growing your sales. However, you can’t do it all yourself. Your virtual assistant can help you with this. They might not be able to build your entire email marketing campaign from scratch, but they should be able to help you with things like finding email marketing software, setting up a drip email sequence and creating autoresponders. They can also help you with managing your email lists, like adding new subscribers, removing subscribers who don’t open emails and getting segmented lists. Your virtual assistants can also help you with building relationships with your email subscribers by asking them what they want more of from your emails. They can take their responses and help you create emails that better suit your subscriber’s needs.
Help Grow Your Audience
We’ve already discussed how virtual assistants can help you find new audiences to join and build relationships with, but they can actually help you grow your existing audience as well. You can ask your virtual assistant to help you find communities that your brand is a good fit for and help you build relationships with the members. They can also help you with getting more positive reviews for your business by asking your current customers and readers to leave reviews for you. Virtual assistants can also help with lead generation. They can find new audiences to bring leads from, help you find events to attend, create content for you to share, and more. When you have new audiences and leads coming in, you need to be able to follow up on them. Your virtual assistant can help you with tasks like finding email marketing software, setting up drip email sequences and creating autoresponders.
As you can see, virtual assistants can do a lot of great things for your business. From managing content to creating it, your VA should be able to help you in all areas. The best way to find one is to post on online job boards, like Upwork. You can also ask your existing clients if they have any recommendations for virtual assistants that they’ve worked with.